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Chengyue Liu

Chengyue Liu

Bachelor of Design

Majoring In Media Design

Biography

Hello, everyone, I am from Chengdu, Sichuan Province, Southwest China. I like photography and video games also like to be exposed to various sports. I did three years of design studies at the University of Waikato. I hope you enjoy my design work.

Project Description

The project, called SUSTAIN-CORAL, is designed for environmental advocates, educators and anyone interested in marine conservation. It aims to raise awareness of the current challenges facing coral ecosystems in the Southern Indian Ocean. I am mainly in charge of animation and photography for this project.

I chose to design this project to combine my passion for conservation with my skills in visual communication. Often described as marine rainforests, coral reefs are vital to marine life but are under threat due to climate change, pollution and other human activities. By producing visually striking materials such as posters, magazines and digital content, I hope to inspire others to appreciate the beauty of coral and recognise the urgency of protecting it.

The project combines graphic design, photography and narrative to engage audiences. From detailed magazine articles to high-impact posters, each piece is carefully crafted to not only educate, but also evoke an emotional resonance that drives people to take action. This holistic approach ensures that the message of coral conservation reaches a wide audience, deepening their understanding of and commitment to environmental stewardship.

SUSTAIN-CORAL